Why choose Search 2 Sales
to create and manage your internet marketing campaign?

Value – What you receive for what you pay. When you look at my process you will see that I divide the work into three distinct phases; Start-up, Development and Mature, with costs based on the actual work performed, not your monthly ad spend or the number of keywords in your account. 

There are no contracts, you choose what kind of help is right for you, and when the campaign matures, you have an established relationship with someone who is intimitly familiar with your campaign and is available on an as-needed basis. Combine this with the fact that you may cancel my service whenever you like if you are not completely satisfied and any unused portion of my fee will be refunded without question. That's value!

Cost – If you have been shopping around, you may have noticed a sizeable difference in the cost to design, implement and manage a PPC campaign. There are several reasons for this which are not appropriate to go into here. However in almost all cases it comes down to cost structure. As an independent consultant, I have minimal overhead which translates into lower costs to you, the client. Also, because of the way I charge for my services, you only pay for the time I spend on your project. You are not committed to any on-going expense or contract.

Flexibility - Whether you will be creating your first internet marketing campaign, looking for ways to improve your existing campaign or you would like to be mentored in the finer points of the Google AdWords program, it makes no difference to me. My business model is a consultancy and we can spend the time in whatever way is most beneficial to you.

Minimal risk – My services are designed to provide the most value with the least amount of risk, backed by a guarantee. You may cancel my service at any time if you are not completely satisfied and any unused fee will be returned without question.

Personal attention - The first thing that you will notice is that you are dealing directly with me; the person who works with you through the sales process, defines your requirements, delivers the service and provides support. While I have a few subcontractors who help me with deep technical issues and the occasional administrative support, I will be the only person you deal with.

Competence – Have you noticed the icons at the bottom of the page from Google and Yahoo? These icons indicate that I have achieved a level of competence only given to firms that have been tested and certified. If you click on either of these icons you will be taken to their respective web sites where you will see that I have been certified. Don’t be fooled by other firms who simply display the icon. If you click on their icon and are not taken to the Google AdWords or Yahoo Search Marketing web sites where the certification for that company is displayed, report the company to the respective search provider.

Accountability – Have you noticed the “BBB On-line Reliability Program” icon on the bottom of the page? This means that I have not only subscribed to the highest standards of business conduct, but I have also offered to be held accountable to any client or prospect who wishes to file a comment.

More than you expected – If you haven’t already done so, please read the page titled “Evolution of the search marketer”. If you are new to internet marketing, then this will provide some real insight into what lies ahead. If you are a current advertiser and you are struggling with how to increase your ROI, then this will be all too familiar.

My 25+ years of sales, marketing and consulting experience are at your fingertips. Delivering qualified prospects to your web site is only the beginning. What you do on your web site is as important as how you treat a prospect that walks through the front door or calls you on the phone. Marketing is all about how you get a prospect to the front door, a sale is what happens when they walk trough the door. I can help you with both.

No-cost web analytics! - Quite honestly, I don't see how other firms can effectively manage a campaign without comprehensive web analytics. I won't go into the details here, so please visit the page on web analytics for more information. I'll be surprised if you don't see this as a real differentiator. Think about it, you can't improve what you can't measure!

Market Exclusivity – This means I will not pit one of my clients against another in the same market. For example, if you sell widgets in the US and Canada, I will not take on another client who offers widgets in the US and Canada as long as I manage your account.

Do you have any other questions or concerns that are not addressed here? If so, I would like to know what they are and I will do everything I can to address them. Please give me a call or click on over to the Contact Us page.

Want to know more......

Do you have an existing PPC campaign? Click here.

Are you new to internet marketing? Click here.

Need a better understanding of the process and the cost? Click here.