What's so important about testimonials?

Testimonials build trust and establish credibility. I assume you want to know that I have real customers with some of the same challenges you face, and you want to know how I've been able to help them.

I work with businesses that have monthly click charge budgets from $150 - $25,000. They have campaign objectives that range from e-commerce (selling online), to simply wanting the phone to ring. These companies range in size from one-man shops, to hundreds of employees. Their service areas are as small as a 25mile radius, to the entire English speaking world.

Here are a few of my clients who I think represent a good cross-section.

We were using a firm that specialized in SEO who said they could also manage our PPC campaign. What a mistake! They locked us into a contract and then proceeded to waste thousands of dollars a month. In just a few weeks, John was able to cut our monthly ad spend by 80% while maintaining an equal or better amount of qualified prospects to our website.

Shane Wauhob - General Manager - www.Bricktown-Hotel.com

Our Google AdWords campaign was initially created by our website developer. I had nothing to compare it to, but felt our campaign could be improved. I was amazed and delighted by what John was able to do. While maintaining a fixed monthly budget, our web site visitors doubled and our cost per click decreased by 50%. What a difference!
Joseph Rybarski - CEO Financial Specialty Risk Management www.FinancialSpecialty.com

I had a really nice web site that I was quite proud of. But unless I told someone how to find it, no one knew about it. John helped me understand the power of pay-per-click search marketing. He developed a campaign that created an entirely new revenue stream that helped transform my business model.
Eddy Kay – Retail Industry Sales Trainer, Author, Speaker www.EddyKay.com

We managed our own AdWords account for years. When it became clear I was spending far too much time on AdWords and losing confidence in my ability to keep up with the dynamics of PPC, I went looking for professional help. In the first year alone, John was able to decrease our monthly click charges by 63%, decrease our CPC by 45% and increase our CTR by 600%. We just had our best year ever!

David Visco - President - www.The5sStore.com

Virtually all of our leads come from our website and Google AdWords is how we drive prospects to our site. While it is critical to our business, we simply didn’t have the level of expertise in our company to achieve the performance we needed. John delivers the level of competence we need with a business model that we couldn’t find anywhere else.

Janis Michaelson - Sales - www.QuickPractice.com

I had no experience with internet marketing. A friend recommended John and I put complete faith in him to create and manage our PPC campaign on both Google and Yahoo. He allowed me to manage my business to the metrics I wanted and kept me insolated from the technology and day-to-day issues.

Eric Evans - President - www.SpectraInspections.com

So what do you think?

Can you relate to these businesses? Perhaps you would like some addition help. I have created a page which describes My Ideal Client. Perhaps this will give you additional insight into whether I can help you.